Knowledge Base/Getting Started

Integration Guide (Steps & Timeline)

Colin Murphy
posted this on February 23, 2010 18:03

The setup and integration phase is typically the most time intensive component of working with SingleFeed (for both us and you) and our average customer is up and running on the shopping engines within 30 days of their signup date.  Please review all relevant documentation as soon as possible after you create your account (or before).  We want to ensure that you get up and running successfully on the shopping engines and so a SingleFeed account manager will spend several hours personally helping you out during the integration process regardless of your plan level (Starter, Gold or Premium).  It's important to remember, however, that we need your help too.  While SingleFeed will take care of many aspects of the integration, you are still required to complete a number of steps.


During the integration process, here's what you are responsible for:

  1. Setup your shopping engine accounts.  We provide detailed setup instructions and help.
  2. Import your products into SingleFeed in our required format.  We provide import instructions and also have integrations with a number of e-commerce platforms.
  3. Install the SingleFeed tracking code on your website.
  4. Manage your shopping engine accounts on an ongoing basis (setting bids, billing, product mix, CSE account settings, etc). 

 

During the integration process, here's what the SingleFeed team will do for you:

  • Outline the integration process and key features of your SingleFeed account and help set expectations.
  • Complete an initial feed review and provide necessary feedback.
  • Categorize all of your products into each of the shopping engine's specific category taxonomies.
  • Log into your shopping engine accounts after the first feeds are delivered to complete mapping/setup and to ensure that 100% of your listings are live.
  • Be available via email or our support ticketing system to help with any setup issues related to the SingleFeed platform.

 

Below is an outline of the integration steps that you can expect.  A SingleFeed account manager will review this information with you:

 

Step 1:  Create a SingleFeed Account

Estimated Time:  10 minutes

Required Reading:  Account creation guide


Step 2: Subscribe to SingleFeed Alerts

Estimated Time: 5 minutes

Required Reading:  Subscribe to support topics & alerts

 

Step 3: Import Products

Estimated Time:  30 minutes - 3 hours

Required Reading:  Importing products

 

Step 4: Activate Engines

Estimated Time:  5-10 minutes per engine

Required Reading:  Activating engines

 

Step 5: Setup Tracking

Estimated Time:  30 minutes - 1 hour

Required Reading:  Tracking code installation


Step 6: Categorization Process

Estimated Time: 5-7 business days

Required Reading:  Categorization process

 

Step 7: Engine Feed Delivery

Estimated Time: < 24 hours after categorization

Required Reading:  What to expect from your first engine feed submissions

 

Congratulations!  If you (and we) have completed all of these steps, then you are finished!  If you have been previously submitting feeds to any of the shopping engines, make sure that you disable those feeds as soon as possible to avoid a conflict.  We hope that SingleFeed helps you experience great success on the comparison shopping engines!  Remember to actively monitor your reporting metrics in order to measure campaign performance and make optimization decisions going forward.  

Whenever you need support, or want to browse our various tips and tutorials, visit support.singlefeed.com!  Thanks for joining the SingleFeed community, we truly appreciate your business!

 
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